Articles Written by:    SHERWOOD STRANIERI     

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Video Search Hacks For Checking Competitors

There are plenty of analytics tools available to help you measure traffic to your collection of videos. These range from the straightforward stats supplied by YouTube Insight to the complex dashboards available from TubeMogul. One area where we've not ...

From SHERWOOD STRANIERI, Search Engine Land,  25 Sep 2008
Related Topics: Google Inc.

Is Google Universal Search A Walled Garden?

This translates into a very typical SEO competitor analysis: there are 17 non-Google portals competing against the two Google properties for video listings in Universal Search. We looked at the top three pages in search results for each of the 50 ...

From SHERWOOD STRANIERI, Search Engine Land,  31 Jul 2008
Related Topics: Google Inc.

Searching for "Kitten Videos?" Me Neither

Among the 530 respondents who had a definite opinion, "discovery" is the primary means that they get to video online (28 percent), followed closely by recommendations from friends (27 percent). Some 22 percent rely on search engines. Roughly 10 ...

From SHERWOOD STRANIERI, Search Engine Land,  14 May 2008
Related Topics: Google Inc.

The Trouble With All-In-Zero Video Players

Although YouTube hit pop-culture status just a couple years ago, online video has been a staple of corporate and content websites for quite a bit longer. In that time, web designers have tried many approaches to viewing experience, trying to combine ...

From SHERWOOD STRANIERI, Search Engine Land,  11 Apr 2008
Related Topics: Google Inc.,  TiVo Inc.,  BMW

Tagging 10,000 Videos: Science Or Sweat?

Outsource to middle America: There are tons of brilliant people living between San Francisco, Los Angeles, and New York who don't live in a $4,000 one bedroom apartment and pay $8 to dry clean a shirt - hire them! In ...

From SHERWOOD STRANIERI, Search Engine Land,  13 Mar 2008
Related Topics: Google Inc.,  Molly Ringwald,  John Cusack,  Peter Gabriel

Does Online Video Pay? And How Much, Exactly?

Grant Crowell's article on about video promotions through Internet Yellow Page programs raises a point that's probably on the mind of any serious marketer. The hype surrounding online video is deafening, and getting louder: its bizarre mix of content, ...

From SHERWOOD STRANIERI, Search Engine Land,  7 Feb 2008
Related Topics: Google Inc.,  Brad Pitt,  Angelina Jolie

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