Articles Written by:    SCOTT KARP     

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Why Newspapers Aren't Getting Their Share of Increased Online Ad Spending

Newspaper online advertising has not benefited greatly from the recent upswing in online ad spending, according to the New York Times and most of the recent newspaper company quarterly results. This is no surprise because most newspaper websites sell ...

From SCOTT KARP, Seeking Alpha,  27 Oct 2009
Related Topics: Mercedes-Benz,  New York Times Company,  Craigslist.org,  Washington Post Company,  Wall Street Journal

High-End Brand Publishers Need to Sell Scalable Premium Ad Solutions, Not Commodity Ad Space

Newspaper online advertising has not benefited greatly from the recent upswing in online ad spending, according to the New York Times and most of the recent newspaper company quarterly results. This is no surprise because most newspaper websites sell ...

From SCOTT KARP, Publishing 2.0,  26 Oct 2009
Related Topics: Mercedes-Benz,  New York Times Company,  Craigslist.org,  Washington Post Company,  Wall Street Journal

Memo to Newspapers: Content Doesn’t Matter Without the Package

It doesn’t matter so much whether Google (GOOG) succeeds or fails with this particular experiment. What matters is that they are trying to solve the right problem. The challenge for media companies is not to figure out what to do with their content — ...

From SCOTT KARP, ETF Investor,  17 Sep 2009
Related Topics: Google Inc.

Content Doesn’t Matter Without the Package

It doesn’t matter so much whether Google succeeds or fails with this particular experiment. What matters is that they are trying to solve the right problem. The challenge for media companies is not to figure out what to do with their content — content ...

From SCOTT KARP, Publishing 2.0,  16 Sep 2009
Related Topics: Google Inc.

What Google Understands About the Future of News and Publishing That Publishers Do Not

Google knows a lot about the future of news — more than many publishers. It’s evident in Google’s new product, Fast Flip, which allows news consumers to “flip” through news stories. What’s striking about Fast Flip is that Google is innovating precisely ...

From SCOTT KARP, Publishing 2.0,  14 Sep 2009
Related Topics: Google Inc.,  Scott Rosenberg

What I Read Today: Facebook Buys FriendFeed Edition

Why Facebook Wants FriendFeed GigaOm | August 10, 2009 Scott Karp says: Om Malik calls it “the problem of plenty.” Facebook is trying to solve it by acquiring FriendFeed. Will news orgs compete? Facebook Takes FriendFeed To Take On Twitter TechCrunch | ...

From SCOTT KARP, Publishing 2.0,  10 Aug 2009
Related Topics: Facebook Inc.,  FriendFeed,  Twitter Inc,  Om Malik,  IBM

Journalists Are News Companies’ Most Valuable Asset

And earlier today I got a glimpse at what AOL is up to – they are hiring all the journalists being fired and laid off by the newspapers and magazines. And they now have a news room 1,500 journalists and editors strong. Amazingly, failing old media is ...

From SCOTT KARP, Publishing 2.0,  30 Jul 2009
Related Topics: America Online,  Mike Arrington,  TechCrunch,  Vanity Fair,  U.S. Congress

Best Practices for Journalists Curating the Web: New York Times Bits Blog “What We’re Reading”

The New York Times technology blog, Bits, which features original online reporting by all of the NYT technology journalists, has formally launched a new feature called “What We’re Reading.” This feature (powered by Publish2) illustrates a number of ...

From SCOTT KARP, Publishing 2.0,  16 Jul 2009
Related Topics: Twitter Inc,  New York Times Company,  Facebook Inc.,  Saul Hansell

Retraining Wire and Feature Editors to Be Web Curators

If the wire editor and feature editor roles are becoming obsolete for print newspapers, as Steve Yelvington persuasively argues, then those editors should be retrained — or retrain themselves — as web curators. Rather than become obsolete, these ...

From SCOTT KARP, Publishing 2.0,  2 May 2009
Related Topics: MSNBC,  Google Inc.

Joining Publish2: Ryan Sholin, Greg Linch and Howard Weaver

Do you read Publishing 2.0? Read what we're reading -- it will make you smarter: Publish2 asks: How can newsrooms do a better job collaborating with their communities to produce higher quality journalism and conversations? "At cottagelife.com, we’ve ...

From SCOTT KARP, Publishing 2.0,  23 Apr 2009
Related Topics: Howard Weaver,  Newsweek

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