Articles Written by:    MIKE BLUMENTHAL     

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Tectonic Shifts Altering The Terrain At Google Maps

Google recently upgraded Google Maps with a new land parcel data layer, added a Map error reporting function, has promised map fixes to street errors in 30 days or less and has replaced Tele Atlas as their provider of roadway data. It was widely ...

From MIKE BLUMENTHAL, Search Engine Land,  14 Oct 2009
Related Topics: Google Inc.,  Yahoo!,  Sony,  News Corporation Limited,  Microsoft Corporation

Despite Fixes, Google Maps Still Vulnerable To Spam

PureShear, the locksmith turned Maps black hat & black hat whistle blower, is a product of this weird interaction of the laissez faire & easily accessible marketing power of Google Maps and the hyper-competitive Locksmith industry. He recognized the ...

From MIKE BLUMENTHAL, Search Engine Land,  11 Mar 2009
Related Topics: Google Inc.,  Microsoft Corporation

MapQuest: “We’ve Come Out Of Hibernation”

I recently had the opportunity to interview two senior level executives from Mapquest to find out what the longtime provider of online mapping services is up to. Despite perceptions, MapQuest is actually a more popular mapping destination than Google ...

From MIKE BLUMENTHAL, Search Engine Land,  25 Nov 2008
Related Topics: Google Inc.,  R R Donnelley & Sons,  America Online

Problems Continue With Google Local Business Listings

The obvious answer is that they are all local searches on popular phrases in major metro areas. A less obvious answer is that like the infamous Denver Florist search last December, they all return seemingly authoritative OneBox results on popular geo ...

From MIKE BLUMENTHAL, Search Engine Land,  14 Oct 2008
Related Topics: Google Inc.

Small Business Alert: Claim Your Google Local Business Listing Before Someone Else Does!

Imagine going to the Post Office to check your post office box to discover that all of your mail and receipts for the past few weeks had been forwarded to an unknown party. The Post Office informed you that there was no chance of getting your receipts ...

From MIKE BLUMENTHAL, Search Engine Land,  7 Oct 2008
Related Topics: Google Inc.

Interview: Carter Maslan On Google's Local Business Center Upgrade

Mike Blumenthal: What was the goal of the upgrade? What prompted the change? Carter Maslan: We wanted to address usability issues to make it simpler to get through the process and having it flow on a single screen was a big driver. Usability was the ...

From MIKE BLUMENTHAL, Search Engine Land,  24 Jun 2008
Related Topics: Google Inc.

Change Your Address In The Google Plusbox In 5 Simple Steps

Google's enhanced listings for local search results are called the "PlusBox" because clicking the plus sign opens an inline box with additional information about a business. Over the past several weeks I've written about the problem of erroneous ...

From MIKE BLUMENTHAL, Search Engine Land,  25 Mar 2008
Related Topics: Google Inc.

A New Scourge For Yahoo: Affiliate Mapspam

Primarily involving large hotel chains, you can see the ease with which an affiliate can replace direct links in Yahoo with an affiliate link in order to benefit from a hotel's local listing. In the example below you'll notice that a search on ...

From MIKE BLUMENTHAL, Search Engine Land,  24 Mar 2008
Related Topics: Google Inc.,  Milton Friedman

Google Maps Categories: Will The Pain End Soon?

Over the past several week I have explored some of the issues involved with categorization of businesses in Google Maps on my blog Understanding Google Maps. In Part 1, I detailed the more than year long history of small business frustration. In Part 2, ...

From MIKE BLUMENTHAL, Search Engine Land,  22 Feb 2008
Related Topics: Google Inc.,  Microsoft Corporation

MacWorld Highlights: Steve Jobs On The Future Of Mobile

What does mobile computing, that on-line all the time phenom of the future look like, and how soon will we have ubiquitous mobile search? Apple Chairman Steve Jobs offered some serious clues in his keynote address here in San Francisco at MacWorld this ...

From MIKE BLUMENTHAL, Search Engine Land,  15 Jan 2008
Related Topics: Steve Jobs,  Google Inc.

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