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The Emergence of Twitvertising

Here’s the thing about Twitter: it has huge potential to become a lucrative advertising platform – something that Twitter has continually resisted, although its resolve may be weakening (or disappearing) based on recent comments by COO Dick ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  22 Nov 2009

Related Topics: Twitter Inc,  New York Times Company,  Google Inc.

The Decline of Twitter.com; Not Twitter

For many people, Twitter is like Cinderella – the belle of the ball who will suddenly become a servant-girl again at the stroke of midnight. It explains why there’s a steady flow of reports that Twitter has plateaued or that Twitter is in decline ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  21 Nov 2009

Related Topics: Twitter Inc

Downtown revitalization needs revitalizing; start by jettisoning the name

Not the effort to redevelop downtown, just the name of downtown redevelopment, which has become synonymous with disorganization, mismanagement and misspending. Some city officials and Rio Nuevo board members might dispute that synonymity, but there’s ...

From MARK B. EVANS, Tuscon Citizen,  20 Nov 2009

Sysomos: The Right Place at the Right Time

Having been involved in three start-ups, one of the must-have elements is simply having the right product at the right time. When I co-founded Blanketware in 2001, we were focused on providing natural language search so people could find and use online ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  19 Nov 2009

Related Topics: Sony,  Facebook Inc.

The Recession’s Over….I Think

It goes without saying that things have been pretty grim economically over the past year – millions of people have been laid off or restructured, while consumer spending has plummeted as people decide to hold off purchases after a decade-long shopping ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  18 Nov 2009

Apparently, People Will Pay for Online Content

There’s a lot of chatter about a Forrester Research report suggesting that 80% of Internet users in North America won’t pay for online newspaper and magazine content. This bolsters the contention that pay-to-play within the online content world is a ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  17 Nov 2009

Related Topics: Forrester Research, Inc.,  New York Times Company,  Washington Post Company

State budget unfixable

A couple of weeks ago, I argued that the state Legislature needed to convene a special session to deal with the cratering state budget. Gov. Jan Brewer and legislative leaders have since agreed to a special session, which may convene as soon as this ...

From MARK B. EVANS, Tuscon Citizen,  16 Nov 2009

Related Topics: Jan Brewer

Social Media is Not for Everyone

With all the talk about social media, including growing signs there’s growing corporate interest, in climbing on the bandwagon, a question that begs to be asked is whether there are companies that shouldn’t bother with social media. While it makes ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  16 Nov 2009

Related Topics: Twitter Inc,  Facebook Inc.

Tucson Dog Show slide show

Sawyer’s friend (sort of) Mark attended the Tucson Dog Show Saturday and Sunday and snapped some photos. The show is put on every November by the Tucson and Sierra Vista kennel clubs. This year more than 2,000 dogs from around the country were entered ...

From MARK B. EVANS, Tuscon Citizen,  16 Nov 2009

All Aboard the Social Media Bandwagon

One of the more interesting things to happen since the launch of ME Consulting in January has been the relatively modest amount of social media-related business. For the most part, my clients have been focused on more basic marketing and communications ...

From MARK EVANS, Mark Evans - Canadian Take On Tech,  14 Nov 2009

Related Topics: Facebook Inc.,  Twitter Inc,  Starbucks Corp

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