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Articles Written by: JAMES FARRAR
Honestly, the professional PR brigade never cease to amaze me with some of the nuttiest ideas for brand enhancement that all too often turn out to be just the opposite.
My ZDNet colleague Jason Perlow was spammed today by a top PR agency with this ...
From JAMES FARRAR,
ZDNet,
22 Oct 2009
Is this man the only climate ally left for the US Chamber?
Back in May I wrote about how the US Chamber was losing friends fast with its ‘head in sand’ position on climate change. Since then things have seriously started to descend into farce. In fact, ...
From JAMES FARRAR,
ZDNet,
7 Oct 2009
Irish politics is a sport not for the faint hearted. As Conor Cruise O’Brien once said:
Irishness is not primarily a question of birth or blood or language; it is the condition of being involved in the Irish situation, and usually of being mauled by it. ...
From JAMES FARRAR,
ZDNet,
2 Oct 2009
Related Topics:
Intel
Amanpour: A little more Davos & Friend Feed, a little less Damascus & live feed?
The celebrated celebrity blogger, Robert Scoble, is ticked off with CNN over their weak coverage of the Iran election and aftermath. In his most recent blog post - ‘The ...
From JAMES FARRAR,
ZDNet,
22 Jun 2009
In the public furore after five farmers were jailed in 2005 for contempt of court for refusing to allow Shell access their lands it seemed as if things had finally reached a turning point for the better. This from Shell’s 2005 sustainability report:
A ...
From JAMES FARRAR,
ZDNet,
17 Jun 2009
When Greenpeace first started campaigning on the electronics sector in 2005 we wanted to see companies change the way that products were made, used and disposed of to tackle the massive amounts of toxic e-waste being dumped in developing countries.
We ...
From JAMES FARRAR,
ZDNet,
15 Jun 2009
What’s wrong with this picture? At a time where more leading companies than ever are integrating sustainability, not just into their mid term strategy but into the core of their business models, Jack Welch sits awkwardly on the landscape. Jack and Suzy ...
From JAMES FARRAR,
ZDNet,
5 Jun 2009
The great and the good of global business got together in Copenhagen last week to try to reach consensus on what the private sector message should be to the UN led climate change negotiators who will agree a post Kyoto framework this December. Even ...
From JAMES FARRAR,
ZDNet,
3 Jun 2009
Its hard not to be impressed with the strength of focus coming from IBM these days on sustainability. I’m ususally pretty sceptical about sustainability marketing efforts and IBM have a high hurdle to jump to reach a point of public credibility. But on ...
From JAMES FARRAR,
ZDNet,
1 Jun 2009
Related Topics:
IBM
And here are the results of the current Greenpeace Cool IT review:
The IT industry must, therefore, push back against the lobbying of powerful industry sectors such as coal and transport who are heavily lobbying for a weak deal.
None the less, such ...
From JAMES FARRAR,
ZDNet,
28 May 2009