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Free Trip To SMX—Win The 2nd Annual Biggest Search Geek Contest!

Want a free ticket to our upcoming SMX West search marketing conference this March 2-4, complete with hotel and airfare? You have the opportunity to score if you’re geek enough. Biggest Search Geek enough, that is. We’re looking forward to crowning the ...

From CHRIS SHERMAN, Search Engine Land,  23 Nov 2009

Related Topics: Danny Sullivan,  Google Inc.,  Gavin Smith

SEMPO Releases Second Annual In-House Salary Survey Results

Want to make a recession-resistant career move? Consider going to work as an in-house search marketer. According to the second annual SEMPO in-house salary survey, compensation for search marketers working on behalf of a single organization actually ...

From CHRIS SHERMAN, Search Engine Land,  23 Nov 2009

Google Image Swirl: A New Way To Browse For Similar Images

The newest addition to Google Labs is a mashup of Google Images, Google Similar Images and the visual query refinement tool, The Google Wonder Wheel. Called Google Image Swirl, the new tool clusters similar images based on characteristics found in both ...

From CHRIS SHERMAN, Search Engine Land,  17 Nov 2009

SMN Webcasts This Week: Bid Rules That Work & Call Tracking & Analytics

Search Marketing Now hosts two free webcasts this week, both at 1 PM Eastern. Tomorrow, Tuesday Oct. 20, Adam Scott Riff will deliver a presentation “PPC Bid Managements Rules that Actually Work,” sponsored by Acquisio. He’ll explain how to build rules ...

From CHRIS SHERMAN, Search Engine Land,  19 Oct 2009

Related Topics: Adam Scott,  Marchex, Inc.

Factual: Parting The Curtains Of The Invisible Web

This year, we’ve seen several ambitious new efforts to mine and make searchable the vast part of the web that remains largely hidden to search engines—often referred to as the deep, hidden or invisible web. The latest foray into the reaches of hidden ...

From CHRIS SHERMAN, Search Engine Land,  13 Oct 2009

Related Topics: Google Inc.,  Wikipedia,  AdSense

Citibank Survey: Small Business Finds Social Media Ineffective

A Citibank/GFK Roper survey of 500 U.S. businesses with fewer than 100 employees has found very few small businesses in the U.S. have adopted social media outlets such as Facebook and Twitter for business uses. The findings include: Three-quarters of ...

From CHRIS SHERMAN, Search Engine Land,  11 Oct 2009

Related Topics: Facebook Inc.,  Twitter Inc,  LinkedIn Corp,  Sergey Brin

Two Free SMN Webcasts Next Week: Web Analytics + American Attribution Index

Search Marketing Now is hosting two dynamic webcasts next week. On Tuesday, September 29 at 1 PM EDT, tune in for Web Analytics: Easy or Hard? from Jim Sterne, Chairman of the Web Analytics Association and widely regarded as one of the major thought ...

From CHRIS SHERMAN, Search Engine Land,  25 Sep 2009

Related Topics: Adam Goldberg

Analyze This: New Column From Search Engine Land

Our newest Search Engine Land column, Analyze This, launches today. Analyze This focuses on analytics and measurement, two crucial aspects of search marketing that are often overlooked or underused. Columnists write about measurement techniques, ...

From CHRIS SHERMAN, Search Engine Land,  25 Sep 2009

Related Topics: Microsoft Corporation

SMN Webcast Tuesday – PPC: Not Just About The Numbers

Next Tuesday, September 22 at 1 PM Eastern, Alissa Ruehl will be the featured speaker on the Search Marketing Now webcast “PPC: Not Just About the Numbers.” Alissa will talk about the qualitative side of PPC campaign optimization—why human insights are ...

From CHRIS SHERMAN, Search Engine Land,  18 Sep 2009

Two Webcasts Next Week: Online Holiday Retail & Coordinating Online Marketing Teams

Thursday, September 17 at 1 PM EDT, search expert Mike Moran will present “ Boost ROI with Coordinated Online and Search Marketing Teams.” He’ll show how to build consensus and cooperation among key members of your marketing team and how to get each ...

From CHRIS SHERMAN, Search Engine Land,  10 Sep 2009

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