Articles Written by:    BRETT ZARDA     

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Carbon Offsets and Recycling Bins a Green Olympics Do Not Make

The pressure to green-up the Olympics builds with each games, forcing the host cities to get creative. Like using beetle-chewed wood for your skating center's roof The Richmond Olympic Oval is to Vancouver as the Bird’s Nest was to Beijing (though on ...

From BRETT ZARDA, Popular Science,  19 Feb 2010
Related Topics: Vancouver Organizing Committee

Sensors to Record Snowboarders Every Move

Motion sensors get a new calling: capturing athletes’ every twist Save Anything Rollercoaster Gs, car speed—these gadgets can record any kind of motion, even though their software is designed for sports. Greg Neumaier An airplane’s flight data ...

From BRETT ZARDA, Popular Science,  9 Dec 2009
Related Topics: Google Inc.

2010 World Cup to be Telecast in 3-D

The announcement is the highest-profile appearance yet in what's been a steady trend towards 3-D technology for sports. From the live rugby battle between England and Scotland, to the NBA all-star game we reported on last year, to the ...

From BRETT ZARDA, Popular Science,  4 Dec 2009
Related Topics: FIFA,  National Basketball Association,  Sony,  Thierry Henry,  Popular Science

The Science Behind Jabulani, Adidas's 2010 World Cup Soccer Ball

While the sporting world watched the clock for the high noon announcement of the brackets for the 2010 World Cup in South Africa, we were salivating over another four-year tradition: the engineering and innovation that goes into the official ...

From BRETT ZARDA, Popular Science,  4 Dec 2009
Related Topics: Adidas,  FIFA

The Incredibly Wide World of Smart Material d3o

From its humble beginnings in a ski beenie three years ago, the elastic polymer that stiffens immediately on impact has exploded d3o was first introduced during the 2006 Winter Olympics in Turin, giving downhill skiers' millimeter-thin aerodynamic ...

From BRETT ZARDA, Popular Science,  14 Aug 2009
Related Topics: Ministry of Defence

Why Are Reebok's EasyTone Sneakers For Ladies Only?

Who doesn’t want firm buttocks and rock hard thighs? That’s the question men everywhere should be asking Reebok after they became the first major shoe manufacturer to bring out their own leg-toning walking shoe, marketed, just like similar shoes before ...

From BRETT ZARDA, Popular Science,  30 Jul 2009
Related Topics: Reebok

How It Works: ESPN's Ball Tracker Follows Home Runs With Doppler Radar

Debuted during the Home Run derby, the ball-tracking tech uses advanced data processing to superimpose on your screen where a ball will land immediately after it leaves the bat, just like in the video games As if a night filled with 480-foot home ...

From BRETT ZARDA, Popular Science,  15 Jul 2009
Related Topics: ESPN,  Chris Berman

For Tour de France Time Trialers, A Sleeker, More Aerodynamic Helmet

As is the case with everything from seat post to spokes, a helmet is never just a helmet in cycling. While football, baseball and hockey focus on comfort and protection, aerodynamic performance is paramount on the bike. High tech helmets promising to ...

From BRETT ZARDA, Popular Science,  7 Jul 2009
Related Topics: John Cobb

Know Your Olympic Sport: Michael Phelps (i.e, Swimming)

Brett Zarda looks at the athletes, the water, and the technology Every four years, we watch. We marvel at badminton and wonder about the modern decathlon. With more than 300 gold medals awarded across 37 disciplines, our lives are suddenly much less ...

From BRETT ZARDA, Popular Science,  18 Aug 2008
Related Topics: Michael Phelps

Bend It: The Science of Gymnastics

A slew of high-tech innovations have vaulted gymnastics to the forefront Enhanced Flexibility: Sands' machine led to huge improvements in flexibility. Photo by USOC Every four years, we watch. We marvel at badminton and wonder about the modern ...

From BRETT ZARDA, Popular Science,  15 Aug 2008

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