Articles Written by:    ASHKAN KARBASFROOSHAN     

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Internet Advertising: Better Content, Not Behavior Targeting, Is the Answer

I’ve always been suspicious of behavioral targeting (BT), but not for the reasons that the government is concerned (re: privacy). I have always doubted that publishers would randomly trust a third party with gathering and analyzing all of that data on ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  3 Sep 2009
Related Topics: America Online,  Skype

Selling Skype: eBay Is Smarter This Time Around

eBay (EBAY) makes it official: here is the press release, here are some thoughts on the deal. Q) They’re buying it at $2.75B – is that price tag too hefty? Well, eBay overpaid for it back then, so while the business has grown the economic reality is ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  1 Sep 2009
Related Topics: eBay Inc.,  Skype

Goldman Anticipates Bonus Season Media Frenzy

Goldman Sachs (GS) will have a piggy bank of more than $11 billion to dole out in bonuses at year’s end, and that is making the company sweat. I wonder why. How worried are Goldman Sachs executives about their ability to manage the coming media tsunami ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  24 Aug 2009
Related Topics: Hank Paulson,  Jon Corzine,  Lloyd Blankfein,  New York Times Company

MySpace's Buys iLike: Sign of the Times

MySpace (NWS) is about to buy iLike to galvanize its leadership in music, and the deal, if it goes through, is a sign of the times for two reasons: 1 - At a rumored $20M price tag, the deal is anything but a hit, from TC: The company has raised a total ...

From ASHKAN KARBASFROOSHAN, ETF Investor,  17 Aug 2009
Related Topics: iLike,  Facebook Inc.

How To Disrupt the Traditional Video Content Business

Martha Stewart (MSO) “plans to start charging for online video downloads of the domestic diva’s TV show episodes and segments”, according to Paid Content. It might work, it might not. I don’t think end users (individuals, basically) like to pay for ...

From ASHKAN KARBASFROOSHAN, ETF Investor,  15 May 2009
Related Topics: Martha Stewart,  National Collegiate Athletic Association

Cracking the YouTube Enigma

Latest figures peg Apple’s (AAPL) revenues off the App ecosystem at a "whopping" $20-45M. Back in March 2008, when Facebook hype was at current “Twitteresque” levels and FB (and iPhone) app funds were popping up right and left, I asked where’s the ...

From ASHKAN KARBASFROOSHAN, ETF Investor,  15 May 2009
Related Topics: Facebook Inc.,  Google Inc.,  Apple, Inc.,  Viacom, Inc.,  Chris Rock

Can CBS Still Hold On to March Madness Rights?

In 1999, CBS (CBS) signed an 11-year deal for the rights to NCAA’s college basketball March Madness tournament for a whopping $6 billion, or an annual average of $545 million. CBS had the foresight to lock in new media rights: CBS is announcing that ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  23 Mar 2009
Related Topics: National Collegiate Athletic Association,  Dow Jones,  Citigroup,  Bank of America,  General Motors

MTV's Anti-Embedded Video Stance Isn't as Crazy as It Sounds

It’s easy to call MTV’s decision to restrict third party websites from embedding videos as a media company thinking within the box, but that’s unfair. Last year, many criticized the WSJ for not canning the paid subscription strategy, but then as the ad ...

From ASHKAN KARBASFROOSHAN, ETF Investor,  16 Feb 2009
Related Topics: MTV,  Viacom, Inc.

Media Meltdown Is Even Worse Than Markets

What, on earth, has happened to the media companies’ stocks and market caps? Yesterday Marketwatch ran a piece on how much media stocks have fallen off their highs.  You can’t blame them for not trying, though. I decided to compare values to see what ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  11 Oct 2008

Google Deadly Flirtation With Yahoo!

GOOG and YHOO would have never been allowed to hook up even in an anti-regulation environment led by President Bush or an administration run by John McCain, who is always on the side of less regulation, not more. But what with the financial markets ...

From ASHKAN KARBASFROOSHAN, Seeking Alpha,  7 Oct 2008
Related Topics: Yahoo!,  Google Inc.,  George W. Bush,  John McCain

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